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Best questions for hotel guest survey about wi fi reliability

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Adam Sabla

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Aug 23, 2025

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Here are some of the best questions for a hotel guest survey about wi fi reliability, along with practical tips for creating them. You can instantly generate a conversational survey on this exact topic using Specific.

Best open-ended questions for hotel guest survey about wi fi reliability

Open-ended questions give hotel guests the space to share their experiences in their own words. These questions uncover nuances and stories you’d never get with checkboxes, making them ideal when you want honest, thorough feedback. Open-ended responses can highlight pain points as well as memorable moments—and help you improve your wi fi service beyond the basics.

Here are 10 great open-ended questions we recommend for hotel guest surveys about wi fi reliability:

  1. How would you describe your overall experience with the hotel's wi fi during your stay?

  2. Were there any specific times or locations in the hotel where the wi fi did not meet your expectations? Please describe.

  3. Can you share an example of when the wi fi helped or hindered your plans at the hotel?

  4. How easy was it for you to connect your devices to the wi fi network? If you had any trouble, please explain.

  5. Which devices did you use with our wi fi, and how did each perform?

  6. What, if anything, would you change about our wi fi service?

  7. Did you contact hotel staff for wi fi support? If so, what was your experience?

  8. In your opinion, how does our wi fi compare to other hotels you have stayed at?

  9. What would have made your wi fi experience outstanding?

  10. Is there anything else you'd like to share about your wi fi experience?

Why use these? We know that 98% of hotel guests expect high-speed wi fi during their stay, and more than 90% report that wi fi is “very important” to their overall satisfaction[1]. Open questions allow us to dig into those expectations and hear which details matter most.

Best single-select multiple-choice questions for hotel guest survey about wi fi reliability

Single-select multiple-choice questions shine when you need clear numbers or want to nudge guests towards sharing quick feedback. They work well for tracking specific issues or trends and can be a gentle runway for guests to elaborate in follow-up questions. For example, since 51.6% of hoteliers say the top guest tech complaint is slow, unreliable wi fi[2], it’s useful to quantify this and follow up with “why.”

Question: How would you rate the reliability of the hotel’s wi fi during your stay?

  • Excellent

  • Good

  • Fair

  • Poor

Question: Which devices did you connect to the hotel’s wi fi?

  • Smartphone

  • Laptop

  • Tablet

  • Other

Question: Did the wi fi connection meet your needs for the following activities?

  • Web browsing

  • Streaming video

  • Video conferencing

  • Online gaming

When to follow up with “why?” If a guest selects “poor” wi fi reliability, always ask why. This approach helps uncover hidden causes like dead zones or sign-in confusion, and can expose patterns that statistics alone miss. For instance: “Can you tell us why you rated the wi fi as poor?”

When and why to add the “Other” choice? Use “Other” whenever your choices might not be exhaustive. Follow up with “Please specify” to uncover unanticipated needs—such as connecting e-readers or security devices—that could improve future guest satisfaction.

Should you use an NPS question for hotel guest wi fi feedback?

NPS, or Net Promoter Score, is an industry-standard question that measures how likely a guest is to recommend your hotel to others, based on a single number (0-10). For wi fi reliability, it offers a clear pulse on whether service meets the high bar set by modern travelers. Given the fact that 67% of travelers say unreliable wi fi negatively impacts their stay[3], NPS gives immediate direction for improvement. If you want to quickly get started, see this ready-to-use NPS survey builder for hotel guest wi fi.

The power of follow-up questions

Follow-up questions are where good surveys become great. Instead of stopping at surface-level answers, Specific’s AI-powered conversational surveys automatically ask clarifying questions in real time, just like a seasoned interviewer. This means you get richer, more actionable feedback—without the manual back-and-forth that traditional surveys require. Read more about automated follow-up questions and why they matter for hotel guest feedback.

  • Hotel guest: "The wi fi was okay."

  • AI follow-up: "Can you tell us more about what 'okay' means for you? Were there specific problems or times when it worked better or worse?"

How many follow-ups to ask? As a rule of thumb, 2–3 follow-up questions work best. You want to get deeper insights without overwhelming guests. With the right setting, Specific will move on automatically once it has what it needs, making the process smooth for everyone.

This makes it a conversational survey: Instead of a cold questionnaire, guests feel like they're chatting with a real person—leading to more thoughtful responses.

AI survey analysis—insight extraction: Even with lots of text, it’s simple to analyze survey responses with AI. Learn how our AI survey analysis breaks down open-ended data for you.

These automated follow-ups are a game-changer—try generating a hotel guest wi fi survey and see the difference first-hand.

How to write your own prompts for AI-generated wi fi reliability surveys

Writing prompts for AI survey tools like ChatGPT or Specific’s AI survey generator can be incredibly powerful. Start simple, then add detail for better results.

Ask for open-ended questions first:

Suggest 10 open-ended questions for hotel guest survey about wi fi reliability.

You’ll get even better results when you provide extra information about your hotel, your goals, or known guest pain points:

“Suggest 10 open-ended questions for hotel guest survey about wi fi reliability. We are a boutique hotel with many international guests. Our main goal is to understand wi fi problems and identify any unmet needs.”

Once you have some questions, ask the AI to sort them by category:

Look at the questions and categorize them. Output categories with the questions under them.

Pick the categories that matter most (e.g. “Device Connectivity Issues,” “Wi Fi Speed for Business Travelers”) and drill deeper:

Generate 10 questions for categories Device Connectivity and Wi Fi Speed.

This iterative approach helps you get a sharper, more tailored survey fast.

What is a conversational survey?

A conversational survey is an interactive feedback flow where guests chat naturally with an AI—much like talking to a human agent. Unlike static, old-school forms, conversational surveys instantly clarify, probe, and adapt to what each guest shares. This is a huge upgrade, especially when researching complex topics like wi fi reliability, where a single answer rarely tells the whole story.

Manual Surveys

AI-Generated (Conversational) Surveys

Static forms, rigid logic

Dynamic, feels like chat—customized with real-time follow-ups

Limited probing

Automatically digs deeper for clarity and context

Manual analysis required

AI analysis and instant summaries

Time-consuming to build

Generated in seconds with a prompt

Why use AI for hotel guest surveys? You save time, get deeper insights, and make the feedback process more engaging for everyone. For hotel guest wi fi feedback, an AI survey example shows real responses, surfaces trending issues, and helps you act quickly—especially when most guests expect flawless internet and any hiccup can drive them away[1]. Specific’s conversational surveys are designed for this: they produce richer context and make feedback easy and even enjoyable for your guests.

Want to build a survey like this? See our detailed guide on how to create a hotel guest wi fi reliability survey using Specific or another AI-powered tool.

See this wi fi reliability survey example now

Create your own hotel guest wi fi reliability survey in seconds—discover the smartest way to collect, clarify, and analyze guest feedback for better guest experiences. Get actionable insights instantly with the power of conversational AI.

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Sources

  1. Hotel Management. Hospitality wi fi trends: what guests say and hoteliers do

  2. Hotel Management. Top guest complaints about slow, unreliable wi fi

  3. Wifitalents. How unreliable wi fi impacts guest experience and booking decisions

Adam Sabla - Image Avatar

Adam Sabla

Adam Sabla is an entrepreneur with experience building startups that serve over 1M customers, including Disney, Netflix, and BBC, with a strong passion for automation.

Adam Sabla

Adam Sabla is an entrepreneur with experience building startups that serve over 1M customers, including Disney, Netflix, and BBC, with a strong passion for automation.

Adam Sabla

Adam Sabla is an entrepreneur with experience building startups that serve over 1M customers, including Disney, Netflix, and BBC, with a strong passion for automation.