This article will guide you through how to create a Hotel Guest survey about Location Convenience. With Specific, you can build a survey in seconds, capturing feedback that truly matters—no technical headaches required.
Steps to create a survey for Hotel Guest about Location Convenience
If you want to save time, just click this link to generate a survey with Specific—it’s as simple as it sounds. Here’s what the flow looks like with a semantic AI survey:
Tell what survey you want.
Done.
Honestly, you don’t even need to read further unless you’re curious about crafting surveys by hand. AI will quickly generate the best-fit survey using expert knowledge, and it will even prompt respondents with follow-up questions to dig out deeper insights—even insights you might not have thought to ask yourself. For ultimate flexibility, you can also start from scratch with the AI survey generator for any custom feedback need.
Why surveying guests about location convenience matters
If you run a hotel and you’re not surveying your guests on location convenience, you’re leaving a goldmine of actionable feedback untapped. Here’s why.
86% of travelers are willing to pay more for a better customer experience—your location matters, but only if guests feel it truly fits their needs. If you don’t ask, you’ll never know what location factors drive satisfaction (or irritation). [1]
Location convenience influences everything from online reviews to repeat bookings. In fact, 50% of hotel bookings are influenced by online reviews and ratings, which are often tied directly to location-related guest experiences. [1]
Surveying for location convenience is about more than a generic “Was it okay?” It’s a chance to learn where your site delights or frustrates and why. That insight can directly inform improvements, marketing messaging, and even staff training for better welcome and orientation.
If you’re not running these surveys, you miss out on:
Quickly spotting location pain points that harm reviews and NPS.
Understanding which amenities or nearby attractions matter most to different guest types.
Standing out in the crowd—guests will notice your attention to detail and responsiveness, which 72% are more likely to recommend to others after a positive customer service experience. [1]
Long story short: the importance of Hotel Guest recognition surveys and the tangible benefits of Hotel Guest feedback are hard to overstate. Don’t wait for TripAdvisor rants to hear what’s going well (or poorly).
What makes a good survey about location convenience?
Quality survey design matters. Smart, conversational survey questions about location convenience will surface honest feedback, while poorly written or biased questions will only muddy your understanding.
Key ingredients of every effective survey:
Clarity: Each question should be clear and easy to answer—even for guests who may be travel-weary. Avoid jargon.
Unbiased framing: Phrase questions so guests feel comfortable answering honestly, not just telling you what you want to hear.
Conversational tone: Treat the survey like a chat, not a bureaucratic interrogation. Authenticity wins trust—and better data.
Logical flow: Group questions logically, so guests never feel lost or confused.
The two-touchstones to judge a survey’s effectiveness are high response rates (quantity) and deep, actionable feedback (quality). You want both—lots of responses, loaded with rich detail and context.
Bad Practices | Good Practices |
|---|---|
Leading or biased questions | Neutral, open-ended phrasing |
Too many questions in one go | Short, focused conversational flow |
Form-like or robotic wording | Human, friendly tone |
Ignoring follow-up context | Dynamic probing (“Why?” “What could improve?”) |
Survey question types and examples for Hotel Guest feedback on location convenience
There’s more to a great Hotel Guest survey about location convenience than “How was our location?” The format matters. The right mix of question types opens the door to richer data and greater clarity.
Open-ended questions allow guests to explain in their own words, revealing themes or issues you might never anticipate. They’re especially handy when you want to understand “how” and “why,” not just “how much.”
What did you most appreciate about the hotel's location during your stay?
If you could change anything about the hotel's surroundings or proximity, what would it be?
Single-select multiple-choice questions are perfect for capturing structured feedback and allow for quick response—good for benchmarking across many guests and easy trend spotting.
How did you feel about the convenience of our hotel's location?
Extremely convenient
Somewhat convenient
Neutral
Inconvenient
NPS (Net Promoter Score) questions help quantify guest loyalty and link experience with location directly to likelihood of recommendation. To see how easy it is to launch one, generate a tailored NPS survey for hotel guests about location convenience.
On a scale from 0-10, how likely are you to recommend our hotel to a friend or colleague specifically because of its location?
Followup questions to uncover "the why" unleash the power of conversational surveys. Use these after an initial answer to probe for context or concrete examples. This is when the magic happens: ambiguous answers become actionable insight.
Can you share an example of a situation where our location was particularly helpful or challenging?
What improvements in the surrounding area would have made your stay more convenient?
For more question inspiration and advanced tips on making your location convenience survey truly insightful, we’ve put together a guide you’ll find helpful—check out best questions for hotel guest survey about location convenience.
What is a conversational survey?
Unlike old-school form surveys, a conversational survey feels like a chat—it’s a one-on-one exchange, not a clipboard checklist. Instead of static forms and “next, next, next”, each question adapts based on the guest’s prior answers, and can ask probing follow-up questions in real time.
Here’s how it compares:
Manual Surveys | AI-generated Surveys |
|---|---|
Rigid, static, often ignored | Dynamically personalized |
One-size-fits-all flow | Conversational tone, smart follow-ups |
Difficult to analyze open responses | AI summarizes and analyzes feedback instantly |
Why use AI for Hotel Guest surveys? There’s no faster or easier way to launch a guest survey—just describe your aim, and the survey is ready. If you want to see more about the creation process, take a look at our detailed guide on how to analyze responses from hotel guest survey about location convenience and edit survey content with AI. With Specific, the experience is smooth and engaging for everyone—guests, staff, or researchers.
This approach to feedback—using an “AI survey example” rather than a clunky legacy survey—removes friction and delivers data you can act on. Respondents will notice the difference, and your data quality will prove it.
The power of follow-up questions
Automated follow-up questions are a game-changer for conversational surveys. Instead of letting guests offer vague answers and moving on, smart follow-ups clarify meaning, gather context, and uncover gold you’d otherwise miss. It’s the difference between “meh” data and actionable insight.
Specific uses AI to ask natural, on-point follow-up questions every time a response needs more depth. These questions are generated in real time based on the guest’s actual reply, just like an experienced interviewer probing in a one-on-one conversation. Read more about the magic of automated AI follow-up questions and why they matter.
Hotel Guest: “The location was fine, I guess.”
AI follow-up: “What could have made our location more convenient for you during your stay?”
How many followups to ask? In most cases, 2-3 targeted followups are enough to clarify intent and gather stories, while respecting guests’ time. With Specific, you can set the max number or allow skipping to the next topic if enough detail is captured.
This makes it a conversational survey: The AI’s ability to probe deeper is what transforms a survey from a boring Q&A list to a real, human-facing conversation.
Survey response analysis made simple: Even with all these unstructured responses, it’s easy to analyze guest feedback with AI. Learn how to rapidly turn hundreds of responses into themes and action points in our response analysis guide and explore AI survey response analysis for streamlined workflows.
These automated follow-up questions are a new standard in feedback—try generating a survey and experience the conversation for yourself.
See this Location Convenience survey example now
See for yourself how fast you can launch a seamless, conversational survey and gather the insights that matter most—impress your guests, uncover actionable ideas, and create a superior experience from booking to checkout.